DAY I

Conference
EXPLORE THE WORLD OF LUXE

10:30 Welcome Coffee
11:00 Consumer Experience Seminar Opening
11:15 L’Oréal Luxe Strategy
12:00 Gala: Best of the Best
13:00 Lunch
14:00 Marketing Show: Holidays 2025
17:00 Wrap Up & Group Photo

 

Evening program
PARTY OF EXTRA

20:00 Evening opening & menu
21:00 Dare to Party!
00:00 Wrap Up

DAY II

Workshops
EXCEPTIONAL EXPERIENCE

09:30 Welcome Coffee
10:00 Start of workshops*
13:00 Lunch
14:00 Continuation of workshops
16:00 End

 

*Five workshop groups rotating between topics:

⦁ Fragrance SalesXcelerator
⦁ Miu Miu Exclusive eXperience
⦁ Skincare eXpertise with multibrand approach
⦁ eXploring the skincare customer journey with Beauty Tech
⦁ Elevating the Holiday eXperience